On Sale: Sep 29, 2026
Page Count: 304 pages
Publisher: Artisan
ISBN-13: 9781648294310

$18.99

$24.99 CAD

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ebook $18.99 $24.99 CAD
Hardcover $40.00 $51.00 CAD

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A highly-visual celebration of motorcycle culture through 100 interviews with bikers from around the world.

People Who Ride is a love letter to motorcycle culture—a mosaic of human stories, funny, raw, and sometimes heartbreaking. Motorcycles aren’t just machines. They’re vessels for escape, for adventure, for freedom. Readers will learn how each of the bikers featured in the book came to love riding, what their favorite bikes are, and the biggest lesson they've learned. There's actor Jason Momoa, who first rode on a bike at age 6 and has a deep love for vintage Harleys; Tom McComas, a stuntman who has doubled for celebrities in movies, such as Ben Affleck in The Town, and whose love of bikes came from his dad; Carey Hart, motocross pioneer and builder, that after 23 bike related surgeries, and near-death, he learned mental, physical, and emotional resilience. This is a book for the lifers, the new bloods, the weekend warriors, the road dogs, the gravel ghosts, and anyone interested in being inspired by the people who live their lives on two wheels.

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Eric Hendrikx

About the Author

Eric Hendrikx is a journalist, author, and lifelong motorcyclist. He regularly contributes to Rolling Stone, Men’s Journal, and Robb Report, and his work explores the intersection of adventure, resilience, and rebel culture. As a rider, Hendrikx has carved through switchbacks in Switzerland, hugged the coastlines of California, and led the Distinguished Gentleman’s Ride in California and Toronto—where he’s raised more than $100,000 for men’s health programs. He’s shared the throttle and stories with legends like Jason Momoa and Keanu Reeves. He is the co-author of Zakk Wylde’s best-selling autobiography Bringing Metal to the Children. Hendrikx serves as Creative Director at NKPR, a leading North American PR and digital agency, based in Toronto.

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