Robert G. Cooper

About the Author

Dr. Robert G. Cooper is ISBM Distinguished Research Fellow at Pennsylvania State University and Professor Emeritus at McMaster University in Canada. The author of several books, he is a fellow of the Product Development and Management Association since 1999.

Winning At New Products

Winning At New Products

by Robert G. Cooper

Product Leadership

Product Leadership

by Robert G. Cooper

Portfolio Management For New Products

Portfolio Management For New Products

by Robert G. Cooper, by Scott J. Edgett, by Elko J Kleinschmidt

Product Development For The Service Sector

Product Development For The Service Sector

by Robert G. Cooper, by Scott J. Edgett